Welcome

Created by Mom, Inspired by Tweens!

At GN Universe, we believe that play is more than just fun it’s an essential part of childhood. Our journey began with a simple yet powerful idea to create a toy store that understands the needs of growing kids, especially those in the in-between stage too big for little kid toys but still young enough to embrace the magic of play.

Founded by a mom raising tweens, we know firsthand how quickly kids grow and how their interests evolve. One day, they’re into building blocks, and the next, they’re exploring science kits, board games, or creative DIY projects. As parents, we saw a gap in the market for high-quality, engaging, and age-appropriate toys that spark imagination, encourage learning, and bring families together. And so, GN Universe was born!

Our Mission

Our mission is simple to bring joy, creativity, and learning to kids of all ages, especially kids who are navigating the transition between early childhood and adolescence. We carefully curate every toy, game, and activity in our store to ensure it meets our high standards of fun, quality, and educational value.

We believe that toys should do more than just entertain they should inspire, challenge, and encourage kids to think outside the box. Whether it's STEM based learning kits, interactive board games, artistic craft sets, or outdoor adventure gear, our selection is designed to grow with your child and support their development.

Why Choose Us?

Mom-Approved, Kids-Tested – Every toy in our collection is chosen by moms and loved by kids, ensuring the perfect balance of fun and learning.

Safe & High-Quality – As parents, we prioritize safety, durability, and quality, so you can shop with confidence.

Educational & Engaging – We believe in toys that inspire creativity, problem-solving, and curiosity.

A Community of Playful Families – We’re more than just a store we’re a community of parents who understand the joys and challenges of raising tweens.

Our Story

Our founder, a mom navigating the tween years, started this journey out of love for their kids and a passion for play. Frustrated by the lack of engaging toy options for older kids, they decided to take matters into their own hands. With backgrounds in education, child development, and entrepreneurship, they built GN Universe as a place where parents could find thoughtfully selected toys that grow with their children.

What started as a small idea has now grown into a beloved destination for families looking for unique, high-quality toys that kids love and parents appreciate.

Join Our Playful Family!

At GN Universe, we’re more than just a toy store we’re a place where childhood is celebrated, creativity is encouraged, and families come together. Whether you're shopping for the perfect birthday gift, looking for fun activities to enjoy as a family, or just browsing for inspiration, we’re here to help make every moment special.

Thank you for being part of our journey! We’re excited to share the joy of play with you and your family.

Happy Playing!

The GN Universe Team 🎉